In observance of the International Breast Cancer Awareness Month (BCAM), Banana Island Resort Doha by Anantara, the first luxury brand resort of its kind in Qatar, has announced its support for the ‘Power of Pink’ global campaign to raise awareness against one of the most curable types of cancer, which due to lack of awareness and timely treatment continues to take thousands of lives every year.

To support this international campaign during the month of October and as part of the resort’s social responsibility, the Banana Island Resort Doha by Anantara is organising several activities to support the ‘Power of Pink’ campaign.

As a part of the initiative, selected facilities of the resort will donate a percentage of its proceeds to Qatar Cancer Society (QCS) such as the pink donuts that will be available at the popular ‘Zest Café’, while Azraq Restaurant aims to raise funds to support Breast Cancer patients by making a special donation to QCS for every Friday Brunch throughout October.

In addition to this, the Balance Wellness Centre and the Anantara Spa will be giving away complimentary vouchers to all female guests visiting the resort for a free Body Composition and Facial Analysis. Furthermore, the resort offers a Spa and Wellness PINK Menu, exclusive for the month of October, especially curated to offer tension relieving and restorative lymphatic treatments that promote good health.

Jessica Lim, Spa and wellness Manager, said:

Breast Cancer is a very important global issue at hand, and October has forever been a specific time for the community to shift its attention and join hands in support of those in need. The resort is delighted to cooperate with Qatar Cancer Society on this matter and confirms the resort’s commitment to help and support the local community. By supporting the ‘Power of Pink’ campaign, we strive to create the needed awareness among our staff, guests and visitors about this disease and methods of prevention through regular check-ups and screening and adoption of healthy lifestyle, and encouraging others to support this cause, which affects us all and fulfils the vision of building a healthy society.’

Here are the events organised by various organisations in Qatar to mark ‘pink month’.