Barwa Bank, Qatar’s most progressive Shari’ah compliant service provider, announced its sponsorship of “The Journey to the depths”, a documentary that recounts young hero Ghanem Mohammed Al Muftah’s diving experience as he overcomes a rare physical ailment with determination. The sponsorship falls under the bank’s larger CSR framework, which supports various initiatives that pour into national development, and honours individuals with special needs who have made a positive impact on their societies.
The press conference to announce the sponsorship was attended by Talal Ahmed Al-Khaja, the Group’s Chief Communications Officer and Abdullah Majed Al Malki Group Chief Administrative Officer, who joined the youth ambassador Ghanem Al Muftah and members of the media.
Commenting on this initiative, Khalid Youssef Al Subeai, Acting Chief Executive Officer at Barwa Bank Group stated:
This initiative the bank is spearheading stems from a firm belief in the importance of supporting the potential of children and youth, whatever their circumstances may be, in achieving their hopes and goals through sheer determination and willpower. By sponsoring this documentary, Barwa Bank honors Ghanem Mohammed Al Muftah and his ability to reach all his goals. Al Muftah’s daily life and experiences form a formidable source of inspiration for our youth and a success story of reaching your goals through persistence. And we are immensely proud to share his story at the service of the community at large.’
After yearlong intensive and rigorous trainings for Al Muftah, the documentary shooting took place in the City of Sharm El Sheikh, its story centering on the importance of hard work in reaching success. It is a rare and unique insight into the young hero’s deep-sea diving experience, in spite of his battle against Caudal Regression Syndrome (CRS), one of the rarest ailments in the world.
From his part, Talal Al-Khaja, Chief Communications Officer at Barwa Bank Group, stressed on the integral role that companies and institutions play in supporting such initiatives.
A cinema release of the inspirational documentary is expected in the near future, while a slew of activities and functions that will see Ghanim representing the bank in public media appearances are soon to be announced.
During the conference, Al Muftah spoke about his experience, expressing his pride and joy in reaching this level of success after years of intensive and continuous trainings at the hands of diving experts.
The moment has come for me to celebrate my success at the Sharm El Sheikh Ras Mohammed reserve. And with the presence of an international team, I raise the curtain on one of the most important life experiences I have had.’
Concluding his speech, Al Muftah thanked the Barwa Bank management for extending its sponsorship, support and backing of his mission.