DHL Express MENA is enhancing its last-mile delivery solutions by enabling customers with more ease, convenience and control over pick-up and drop-off of their e-Commerce parcels.
The company signed a partnership deal with FODEL, the first pick-up and drop-off (PUDO) network provider in the GCC that, through an advanced technology platform, signs up and manages local merchants from across the region as alternative pick-up locations to home delivery.
FODEL connects e-Commerce and logistics companies with local merchants, allowing for online customers to pick up their parcels from their preferred local stores, ranging from coffee shops to supermarkets and retail stores, at their convenience.
DHL customers will benefit from these delivery points by choosing them as pick-up options for their shipments. The partnership with FODEL consolidates last-mile logistics and provides a more convenient delivery solution that is faster and more cost-effective for DHL MENA customers.
Enhanced B2C solutions
According to DHL Express MENA CEO Nour Suliman, e-Commerce in MENA is on an upward trend and they anticipate that it will continue on its double-digit trajectory in the foreseeable future.
He said that enhancing their B2C solutions, and especially their last-mile delivery service is of strategic business importance to DHL Express as they seek to continuously improve customer experience and boost efficiencies through seamless delivery.
Suliman said that their partnership with FODEL will enable them to overcome any delivery challenges, particularly the last mile, by building on their extensive network of PUDO locations for both collections and eventually, returns.
The partnership will drive operational and cost efficiencies for DHL, as well as consumer convenience and choice, while also tackling a range of environmental and operational challenges associated with online shopping and failed deliveries.
More convenient, better options
FODEL founder and CEO Soumia Benturquia said that with booming e-Commerce demand, it is becoming critical to offer more convenience, choice and control to customers while managing the logistics challenges of volume variance and returns.
Thanks to the partnership between DHL and FODEL, we are improving the service level for customers across the GCC, offering more options and better control over deliveries. We are proud to partner with the leading logistics service provider of the region and looking forward to expanding to the rest of the MENA region.
There are currently over 200 active locations across the UAE, Saudi Arabia, Kuwait and Bahrain. Oman will follow by the end of March 2021, alongside Qatar and Egypt later on in May.
DHL will also capitalise on FODEL’s extensive PUDO network of 2,500++ locations to further expand their reach to every residential area in the MENA region.
Visit dhl.com for updates and more information about the new last-mile service.
More information on Qatar’s various sectors available on Marhaba’s FREE e-Guides.
