Qatar Airways Cargo launched its new brand video at its exhibition stand at Air Cargo China, ongoing until this Friday, 18 May, in Shanghai New International Expo Centre.
The cargo carrier’s new brand campaign, launched recently through a series of print advertisements, positions itself as a premium air cargo provider and reaffirms its commitment to air freight and customer service excellence. The 90-second video brings Qatar Airways Cargo’s strongest attribute to the forefront of the new campaign and emphasises its commitment to deliver on its promises.
Qatar Airways Chief Officer Cargo, Guillaume Halleux said that the launch of their first brand video in the prestigious biennial industry event is an honour. He said they are pleased to bring not only their latest brand campaign, but also the experience of their renowned hospitality to Air Cargo China.
Our rapid growth and success is evident and would not have been possible without the passion and uncompromising commitment and support of our faithful staff and customers. This new campaign and video clearly project the essence of Qatar Airways Cargo’s brand slogan ‘Moved by People’, believing that we do much more than transport cargo. To our customers, delivering reliable solutions and services is our promise, and we continue our growth toward becoming the world’s number one air cargo provider in value, scale, reliability and client preference.’
Following the launch, the new brand video will be promoted on the carrier’s social media channels and on their website, qrcargo.com.