Saleh Al Hamad Al Mana Co has launched the Infiniti Q50 in Qatar, marking a new era for the Infiniti range.

The Infiniti Q50 brings distinctive design, world first technologies, sports car performance and a new standard of in-car connectivity. Offering new levels of driving personalisation, Infiniti Q50 is for the new generation of young-minded, premium customers seeking Infiniti’s unique fusion of inspired performance and hospitality.

Chairman & Managing Director of Saleh Al Hamad Al Mana Co, Hisham Saleh Al Mana, said:

Infiniti Q50 is unique and marks a new era for Infiniti vehicles, offering the latest in technology in the automotive industry. The Q50 offers its passengers a unique driving experience which they can control through various profile settings in the vehicle. With the latest addition to the line-up, the all new Infiniti Q50 takes the brand to a new level of engagement and personalised driving pleasure’.

Infiniti Q50 brings more world-firsts. The Predictive Forward Collision Warning system alerts the driver to risks that lie beyond their field of view, sensing the speed and distance of the vehicle directly ahead and of the one travelling in front of that, giving early warning of a potential accident. Meanwhile Active Lane Control™ helps Infiniti Q50 remain in the middle of the lane, preventing the driver unintentionally moving from between the marker lines and reducing the need for minor adjustments of the steering wheel while cruising along highways.

Inside Infiniti Q50, occupants are greeted by another world-premiere – not just one touch screen control panel but two. These offer intuitive access to a dazzling array of features which tailor their driving experience and also Infiniti InTouch which puts communication with the outside world within easy reach. This system integrates hands-free phone, moving map navigation, entertainment and smart phone apps in a way that is safe and easy-to-use while driving.

The Infiniti Q50 range introduces the brand’s first hybrid powertrain to the Middle East alongside the refined 326-horsepower 3.7-litre V6 engine. Infiniti Q50 Hybrid mates a 3.5-litre V6 petrol engine with Infiniti’s Direct Response Hybrid System delivering net 350 horsepower and 536Nm of combined torque with Intelligent Dual Clutch Control, making it capable of reaching 100 kph from a standing start in 5.1 seconds.

q50 interiorAll models come equipped with a refined 7-speed automatic transmission with available solid magnesium paddle shifters. The Infiniti Drive Mode Selector with Eco, Standard, Sport and Custom settings is also standard on all models, part of the advanced customisable digital environment system that allows drivers to create unique settings for engine, transmission, handling and steering controls.

The all-new 2014 Infiniti Q50 is available in Premium and Sport grades, the latter featuring sport styling, brakes and suspension tuning. Infiniti Q50’s advanced range of safety features are available as part of the ‘Technology Pack’ available across all derivatives.

Infiniti Q50 earned its first Middle East award in 2013, claiming the title of ‘Best car of the Year 2014’ by one of the region’s leading automotive publications, Sport Auto.

See the new range of Infiniti Q50 standout saloons at the Infiniti showroom on Salwa Road.