Silver Lake Motors – a subsidiary of Al Mana Holding – the authorised distributor of the prestigious EXEED luxury car brand, proudly marked the first edition of the Geneva International Motor Show Qatar – GIMS Qatar – with the unveiling of the highly anticipated all-new EXEED RX. 

The launch was a momentous occasion that attracted significant attention from the media.

New luxury

The all-new EXEED RX, an awe-inspiring cross-coupe masterpiece, captivated the audience with its emotionally charged and elegant design, earning the prestigious Gold Award from the International Design Award (IDA). Embodying the design language of Aesthetics of Light and a futuristic appearance that epitomises new luxury, the all-new EXEED RX sets new benchmarks for exquisite aesthetics in the automotive industry.

Beneath the hood, the all-new EXEED RX boasts a 2.0-litre turbo-petrol direct injection engine paired with a seven-speed dual-clutch transmission. The model lineup includes both front-wheel-drive and all-wheel-drive variants, offering a remarkable Max Power of 261 hp and peak torque of 400Nm. It offers versatile drive modes, including Eco, Normal and Sport, as well as terrain modes for off-road, mud and snow.

According to Al Mana Holding Chairman and Managing Director Hisham Saleh Al Mana, they take immense pride in introducing the EXEED brand and its exciting new premium electric series to the passionate motor enthusiasts of Qatar.

With its impeccable reputation and alignment with our unwavering dedication to progress, this emerging automotive marque caters to a diverse range of customers, placing a strong emphasis on innovation and an uncompromising quality that can be relied upon.

EXEED International CEO Qin Chao said the momentous occasion marks a thrilling milestone in their journey.

Silver Lake Motors hosted an exclusive event tailored exclusively for Chinese media at the EXEED showroom in West Walk Doha, which proudly stands as the largest EXEED showroom in the Middle East.

EXEED at GIMS Qatar 2023

At the Geneva International Motor Show Qatar 2023, the EXEED stand takes centre stage, showcasing the supercharged all-wheel-drive SUV, the all-new EXEED RX, the upgraded EXEED VX 7-seater SUV, and the premium intelligent SUV TXL.

This event also marks a historic moment as EXEED unveils their premium battery electric series, aptly named EXLANTIX, a name that conjures the allure of the legendary civilization Atlantis.

Drawing inspiration from Atlantis, EXEED is committed to turning legends into reality, offering users the pinnacle of comfortable mobility experiences. Under the EXLANTIX series banner, two eagerly anticipated EV models are soon to become available in Qatar – the EXLANTIX ES and the EXLANTIX ET.

The EXEED SUV lineup has swiftly gained recognition for its exceptional performance, top-notch safety features, and striking design, establishing itself as one of Qatar’s most coveted automotive brands.

Enthusiasts and visitors can explore the future of luxury automotive innovation with EXEED at GIMS Qatar at the Doha Exhibition and Convention Center (DECC) until 14 October.

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