The Gallery at Virginia Commonwealth University in Qatar (VCUQatar) present ‘We Made This. Es’, an exhibition curated by Héctor Ayuso. The exhibition is scheduled from 17 February to 20 March 2013 with an opening reception on Sunday 24 February at 6 pm at the Gallery at VCUQatar. The event is open to the public.

Hector Ayuso, curator of ‘We Made This. Es’ exhibition

Now, for the first time the association between Spain’s Arts & Culture and Héctor Ayuso allows an in depth look at an all new generation of Spanish visual creators. The ‘We Made This. Es’ exhibition includes the participation of artists and studios such as Alex Trochut, Andreu Balius, Atipo, Brosmind, Dvein, Folch Studio, Kike Besada, La Camorra, Lo siento, Marta Cerdà, Mr. Oso, Pablo Abad, Physalia, Ritxi Ostáriz, Serial Cut, Toormix and Vasava.

Work by artist Alex Trochut

Hector Ayuso’s egalitarian vision and his out-of-the-box approach to art, technology and collaboration has seen him inhabit a unique space at the spaghetti junction of the current creative sphere. His world is post-discipline and melds craft and hand-based skills with a digitally informed consciousness.

Criminals by Brosmind

In 2000, Ayuso founded the OFFF festival which has become one of the most vital and visionary spaces to discover and understand cross-media activity. OFFF extends its reach beyond its home in Barcelona through an international programme which sees ‘OFFF On Tour’ visit up to five countries a year and reach an audience of up to 20,000 creative professionals and students.

Doughnut Chart by Serial Cut

More than just a looking glass on the creative world the festival actively seeks to engage with that world by fostering collaborations, research and education. Collaborations have led to international recognition, such as the winning in 2011 of a Cannes Lion for the festival title sequence. In 2008, Ayuso founded the Atelier, a unique educational platform to stimulate and promote the development of new generations of creative professionals.

Visual - Mr Oso
Visual by Mr. Oso

Ayuso’s approach is founded in over 20 years experience in the creative industries and education. He has directed various films, shorts and documentaries and worked as a designer in the fields of visual art, design and interactive. He currently involves himself in projects as an artist, filmmaker, creative director, storyteller, seeker and curator and describes himself as an ‘experience maker’. Ayuso lives in Barcelona and is a long distance runner and aspires to one day become an Ironman finisher.