The US$20 million development of the brand’s retail network reveals sustained demand across the model line-up in the Middle East, as Volkswagen remains committed to offering peerless German Engineering after more than 50 years in the region.
Our retail network’s record-breaking growth signifies our ongoing commitment to the Middle East. With the support of our trusted partners in the region, we remain on track to becoming a world leader in customer satisfaction and innovation by 2018…we are confident in adding some of the Middle East’s most advanced showrooms and service centres to our growing portfolio of first-class facilities. We look forward to welcoming customers seeking unparalleled driving experiences across the full model line-up, which will include the new generation Beetle and the dynamic Golf R from this summer.’
Thomas Milz, Managing Director, Volkswagen Middle East said: “Service Excellence is our first priority and together with our local partners, we are committed to providing our customers with high quality products and unrivalled customer service through strategic investment in technology, after-sales and better accessibility than ever before with new and enhanced, world-class showrooms and service centres.
The retail network expansion includes the opening of six new showrooms in Beirut, Doha, Dubai, Erbil, Fujairah and Sharjah; the arrival of brand new service centres in Erbil, Muscat, Fujairah and Sharjah; and major enhancements to the existing network.
With more customer touch points than ever before, the latest developments will be well-received by Volkswagen enthusiasts in the Middle East, ahead of the highly anticipated arrival of the powerful Beetle and the all-new Golf R this year.
The network growth will continue throughout 2014, as Volkswagen Middle East prepares to break another record. Developers will begin construction of the world’s largest Volkswagen showroom and service facility in Kuwait this summer, while in Abu Dhabi, ground will be broken for a third Volkswagen showroom in the UAE capital with future facilities marked for development in Oman”.
The Volkswagen retail network encompasses the GCC and Levant including Bahrain (Behbehani Brothers wll), Kuwait (Behbehani Motors Company), Iraq (D-Auto), Jordan (Nuqul Automotive), Lebanon (Ets. F.A. Kettaneh S.A), Oman (Wattayah Motors), Qatar (Q-Auto) and the UAE (Dubai and Northern Emirates; Al Nabooda Automobiles, Abu Dhabi; Ali and Sons Co.).
For more information about the newest showrooms, service centres and the latest Volkswagen models, log on Volkswagen’s website to or visit the Volkswagen showroom on Salwa Road.