Volvo Cars have recently announced the Care Key, allowing any Volvo buyer to set a speed limit for themselves, their family members or friends. The Care Key will come as standard on all Volvo cars from the model year 2021.

The Care Key allows Volvo drivers to set limitations on the car’s top speed before lending their car to other family members or to younger and inexperienced drivers such as teenagers that only just received their drivers’ license.

The launch of the Care Key follows the announcement earlier this month that Volvo Cars will limit the top speed on all its cars to 180 kph from 2020, in order to send a strong signal about the dangers of speeding.

Faisal Sharif, Managing Director of DOMASCO (the exclusive distributor of Volvo Cars in Qatar) said:

The Volvo brand is synonymous with safety and the company is taking their leadership to the next level by starting a conversation about car makers’ responsibility to help improve traffic safety. The recently announced speed limit and Care Key initiatives illustrate how car makers can take active responsibility for striving to achieve zero traffic fatalities by supporting better driver behaviour.

Many parents are concerned when sharing their car with their kids or buying their first car. At times parents are unsure about how to make sure their kids are safe on the road. The Care Key provides one good solution and extra peace of mind.’

Beyond the potential safety benefits, features like a speed limit and the Care Key are also likely to offer Volvo drivers a financial benefit. The company is currently inviting insurance companies in several markets to offer special, favourable insurance to the Volvo community using these safety features.

Specific deals and terms will depend on local market circumstances, but Volvo Cars expect to announce the first of several agreements with national insurance firms soon.