Qatar Airways and Al Sadd SC proudly unveiled the latest team shirt in an exciting new video filmed inside the airline’s ultramodern hangar at Hamad International Airport.
As Main Partner since 2017, the iconic Qatar Airways Oryx logo features prominently across the front of the updated Al Sadd shirt in the one-minute video, which captures the excitement of the beautiful game against the backdrop of the vast airline’s aircraft maintenance facility.
Al Sadd players, including Qatar national squad Captain Hassan Al Haydos, are seen entering the impressive 150,000 square metre hangar building – one of the largest, most advanced in the aviation industry, with enough room to accommodate 13 aircrafts of different configurations – before engaging in a fast-paced ‘kick about’ refereed by baton-holding Aircraft Marshalls, and finally revealing the new-look kit.
Qatar Airways Group Chief Executive, HE Akbar Al Baker, said they are extremely proud of the airline’s extensive sporting partnership portfolio, particularly their links to FIFA and football.
We are also excited that fans from across the world will soon be able to see the new-look Al Sadd jersey when the players take to the pitch as the home team at the FIFA Club World Cup in December. This tournament will be the ideal opportunity for both the State of Qatar and Qatar Airways to showcase its commitment to the sport in front of millions of fans ahead of the 2022 FIFA World Cup.
In the meantime we hope that this video helps to show the world a taste of the passion, skill and dedication that exists within our nation’s footballing community, and I cannot think of a more appropriate setting than the impressive surroundings of Qatar Airways’ world-class, state-of-the-art aircraft hangar.’
Qatar Airways Senior VP for Marketing and Corporate Communications Salam Al Shawa, said that the opportunity to work in partnership with the country’s most successful football club is an incredible honour.
The new video is our way of showcasing Qatar Airways’ commitment to this much-loved local team, who will carry our logo in pride of place on the front of the squad shirt for the second year running. It is also an opportunity for us to involve our extensive network in motivating fans to support and encourage the team both for their upcoming appearance in the FIFA Club World Cup tournament, and also for the new season ahead.’
The 2019 16th FIFA Club World Cup will feature appearances from the winners of six continental confederations, as well as the host nation’s league champions, and will kick-off at Al Sadd stadium on 11 December. European champions, Liverpool FC and CONCACAF champions, CF Monterrey, are among the high profile teams already confirmed to be taking part.
Qatar Airways’ partnership with Al Sadd SC is one of many similar agreements with top-name football clubs around the world, including German Bundesliga giants FC Bayern München AG; much-loved Italian club AS Roma; Argentinian team Boca Juniors, and Belgian side KAS Eupen. In addition to this, the airline is also the Official Partner and Official Airline of FIFA, as well as the Official Global Airline Partner of the South American Football Confederation (CONMEBOL) until 2022.
For updates and more information about Qatar Airways, visit their website at qatarairways.com.
