Record-Breaking Pre-Sales Ahead of Official Sales Launch for FIFA World Cup Qatar 2022™
There have been unprecedented sales for the upcoming FIFA World Cup Qatar 2022™ – read on for all the details you need about the upcoming event!
MATCH Hospitality, the worldwide exclusive rights holder of the FIFA Hospitality Programme, has announced that pre-sales for FIFA World Cup Qatar 2022™ hospitality is an unprecedented USD90 mn. The hospitality pre-sale purchase period was offered to FIFA’s Commercial Affiliates and select groups – MATCH is the only company appointed by FIFA to exclusively promote and sell, either directly or via a network of sales agents, official ticket-inclusive commercial hospitality packages for the FIFA World Cup Qatar 2022™.
MATCH also announced the conclusion of its worldwide sales agent tender process, where reputable and leading international sports travel and hospitality agencies have been appointed by MATCH to sell FIFA World Cup™ hospitality services around the world, with 27 agents across 39 territories collectively committing financially to sales targets exceeding USD260 mn.
This is another FIFA World Cup™ record, far exceeding the sales targets secured by MATCH for the equivalent sales agent tender processes conducted by MATCH in connection with the 2014 FIFA World Cup Brazil™ and 2018 FIFA World Cup Russia™. Official sales agents are authorised by MATCH to sell ticket inclusive official hospitality packages and on optional basis travel packages including accommodation, flights, ground transportation and other travel services.
MATCH Hospitality Executive Chairman Jaime Byrom said they are delighted to confirm that demand for the FIFA World Cup is stronger than ever. He said that the remarkable global response they have had to their pre-sales and the enthusiasm and professionalism with which their long-standing sales agents have responded to their invitation to tender has further cemented their belief that despite the unprecedented events of recent months due to the global pandemic, there remains unwavering enthusiasm and interest in the FIFA World Cup Qatar 2022 Official Hospitality Programme.
Qatar promises to deliver an amazing tournament that will capitalise on its principal attributes; the close proximity of its eight stadiums which are all located in or within a short driving distance of Doha, a fascinating region with unique attractions, spectacular state-of-the-art stadiums, and traditional Arabic hospitality. The unique attributes of this FIFA World Cup will enable MATCH to deliver a truly ground-breaking and unprecedented hospitality experience.
The FIFA World Cup Qatar 2022™ Hospitality Programme
The programme will offer guests hospitality packages which include official match tickets plus a wide range of on-site services at the stadiums such as gourmet catering, premium beverages, preferential parking, entertainment and gifts, as well as additional ancillary services, including accommodation and air transportation. MATCH has the exclusive right to deliver on-site hospitality services in private suites, lounges and temporary structures located within the security perimeter next to the stadium bowls. MATCH offers a range of hospitality experiences in the luxury, business and leisure categories which cater to individual client preferences, needs and budgets.
Nick Brown, FIFA Director of Commercial Revenue, said they are delighted to see such extraordinary interest in the FIFA World Cup Qatar 2022 when following challenging times, the world can come together for a global festival of football.
The FIFA Hospitality Programme has a proven track record of delivering a fantastic range of products, and in late 2022 we will open the door to world-class services and memorable experiences for hospitality clients.
The launch of global hospitality packages for the FIFA World Cup Qatar 2022 brings us another step closer to delivering an extraordinary tournament in just under two years’ time. We have always said that Qatar 2022 will set new global benchmarks for the delivery of mega-events, and hospitality is no exception.
According to Nasser Al Khater, CEO of the FIFA World Cup Qatar 2022 LLC, making guests welcome and feel entirely at home is a central tenet of Arab and Middle Eastern culture.
Alongside our partners, we look forward to greeting our fans and visitors with a once-in-a-lifetime experience when they come to Qatar, and help them make memories they will never forget.
Official ticket-inclusive Hospitality Packages for the FIFA World Cup Qatar 2022™ will be available for purchase starting 1 February at FIFA.com/hospitality
About MATCH Hospitality
MATCH Hospitality is based in Zurich with offices in Doha, London, Manchester, Dublin, Valencia, Moscow, Johannesburg, and Rio de Janeiro. MATCH Hospitality has successfully delivered the Official FIFA Hospitality Programme for the FIFA Confederations Cup South Africa 2009 and the 2010 FIFA World Cup in South Africa™, the FIFA Women’s World Cup Germany 2011™, the FIFA Confederations Cup Brazil 2013, the 2014 FIFA World Cup Brazil™, the FIFA Women’s World Cup Canada 2015™, the FIFA Confederations Cup Russia 2017, the 2018 FIFA World Cup Russia™, and the FIFA Women’s World Cup France 2019™.
For more information and to purchase official hospitality for the FIFA World Cup Qatar 2022™ either directly or through the global sales agent network, visit FIFA.com
In Qatar, call 4004 2022, email [email protected]
For international enquiries, call +44 161 492 1910, email [email protected]
Did you know that Qatar is hosting the first major football tournament of the year – the FIFA Club World Cup Qatar 2020 – this 4 to 11 February? Read more about it here.
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